Bougainvillea on St. John is among the Virgin Islands' finest resort apparel store. Our beautiful shop is colorful and distinctive and carries the best names in men's and ladies wear, accessories, shoes, & gifts.

Owner, Susan Stair, a longtime resident of St. John, brings her international style & tropical flair to the merchandise & décor in Bougainvillea, which has been consistently ranked among St. John and the Virgin Islands' most popular stores since 1985.

Wonderful island clothing, unique to the Caribbean, is always featured: linens and cotton separates, dresses and sportswear. The fine selection for men includes shirts, slacks, shorts and swimwear. Exciting accessories, shoes, hats, bags and jewelry are always available to add flavor to any wardrobe. The swimwear collection is undoubtedly the best and largest in the Virgin Islands. Bougainvillea is not to be missed on any visit to St. John!

The Bougainvillea Shop is located on the streetfront in the Paradiso section, and is open everyday for your shopping pleasure.